Episode 333 How To Demonstrate Immediate Value On A Cold Call August 22, 2021

Decision makers haven’t gotten really good at making quick decisions when it comes to their time and how they’re spending it;

Like whether or not to hear you out when you cold call them.

What you say in the first few seconds of a cold call can easily determine your fate, so;

How can you demonstrate immediate value in those critical first few seconds;

In this week’s episode of The Sales Playbook Podcast, we’re gonna go there!