Episodes

Jul 5, 2020
Jul 5, 2020
37 min
There are many decision makers that under normal circumstances never answer their phone.
Then it gets interesting when you factor in a pandemic, the reopening phase, and the summer selling season!
In this week’s episode of The Sales Playbook Podcast, I share a really simple approach you can use without;
Being deceptive, sleazy, or a flat out tool!

Jun 14, 2020
Jun 14, 2020
32 min
Getting a busy decision maker’s attention under normal circumstances can be quite challenging.
How about during a pandemic and to make it interesting;
During the reopening of business?
On this week’s episode of The Sales Playbook Podcast, we’re going to talk about how you can you can get a decision maker’s attention;
During the reopening phase and;
As a bonus, how you can do it tastefully and respectfully!

May 31, 2020
May 31, 2020
39 min
If you’re like most sales reps, it’s probably been a while since you took a hard look at the emails you’ve been sending.
In this week’s episode of The Sales Playbook Podcast we talk about 8 super simple modifications you can make that will dramatically improve your results!

May 24, 2020
May 24, 2020
51 min
On May 23rd I celebrated the 10th anniversary of The Sales Playbook Podcast!
I decided to share a few lessons I picked up along the way that I believe can help you too!
In this week's episode;
We go there!

Apr 19, 2020
Apr 19, 2020
34 min
If I were to tell you that sales cycles are now longer thanks to Covid-19, you’d probably say “Duh”, and rightly so, but;
The conversation could get interesting if I were to ask you;
“But what are you doing about it?”
In this week’s episode of The Sales Playbook Podcast, we’re gonna go there!

Apr 13, 2020
Apr 13, 2020
2 min

Apr 12, 2020
Apr 12, 2020
24 min
For those of you who didn’t get the memo;
The tried and true things we did while prospecting a few weeks ago need to be retooled during Covid-19!
In this week’s episode of The Sales Playbook Podcast we take a look at 5 areas of your prospecting cadence that should be modified in the weeks ahead.

Apr 5, 2020
Apr 5, 2020
31 min
The big LinkedIn sound bite seems to be for sales reps to “be kind” and simply call offering offering help and compassion.
First of all, we always should have been compassionate and helpful, but;
I think too many sales reps are doing more harm than good if that “kindness”, “compassion”, and “helpful” doesn’t include some “selling” too!
I share my thoughts (as well as HOW you can actually do both) in this week’s episode of The Sales Playbook Podcast.
To learn more about our Prospecting During Covid-19 course, please click HERE.

Apr 4, 2020

Mar 29, 2020
Mar 29, 2020
42 min
There’s something that can easily happen to you when you prospect right now, and I’m not going to lie;
It can be devastating!
We’re gonna go there in this week’s episode of The Sales Playbook Podcast.
Please share this with your sales team because chances are pretty good that someone’s struggling with this right now!
SELLING IN A KINDER/MORE SENSITIVE WAY!
For a resource to help you prospect in a more sensitive way, click HERE.
For a resource to help you expedite your deals without being insensitive, click HERE.

