The Sales Playbook Podcast

Episode 398 How One Idiot Can Immobilize You April 6, 2024

Isn't it amazing how we can have 99 great things going on but an encounter with one idiot, becomes the focus?

In this week's episode of The Sales Playbook Podcast, we're going to explore some sound advice from a multi-millionaire (270 million net worth).

I'm also going to open up and tell you how I almost lost my business several years ago because of doing the exact opposite of this man's advice!

Episode 397 Bet You Haven't Thought About Demos This Way March 24, 2024

We always think about demos in the traditional sense of perhaps an overview of our solution, showing functionality, etc.

In this week's episode of The Sales Playbook Podcast, I'm going to open 5 new doors for you!

This Could Change Your Perspective March 22, 2024

Episode 396 How To Slow The Scroll In A Cold Email March 17, 2024

Busy decision makers LOVE to scroll through emails and oftentimes they miss THE most important points we were trying to articulate.

In this week's episode of The Sales Playbook Podcast, we're going to look at 3 super important things;

1) WHY decision-makers scroll in the first place

2) We'll take a look at the latest eye scan research to see HOW (as in the specific pattern) they scroll.

3) I'll show you 12 things you can use, within the body copy of your cold email to;

Slow the scroll!

This week's episode of The Sales Playbook Podcast is brought to you by our Ultimate Prospecting Course. Click HeRe for details!

 

Episode 395 The Cold Email Subject Line Makeover March 9, 2024

The subject line on your cold emails can dramatically improve your open rates and they can even dramatically REDUCE the probability of your email getting flagged for spam!

In this week's episode of The Sales Playbook Podcast, we're going to talk about several things you can do to improve your subject lines in an all caps, EPIC way!

3 FREE Cold Email Templates From Paul Castain February 27, 2024

I have 3 FREE cold email templates for you and you can have them for FREE, no purchase necessary!

My way of saying "Thank you" to all the awesome people who support me!

Episode 394 The 100 Hour Rule February 25, 2024

I came across a super cool and super simple concept called "The 100 Hour Rule" and it's about to become your new best friend!

 

Episode 393 A Simple Way To Get Your Year Back On Track February 21, 2024

Sadly, 80% of those who set goals for 2024 have already given up on them!

 

Additionally, you have lots of sales reps who haven't given up but still aren't accomplishing what they hoped to this year!

 

I got you covered my friend and we talk about something super simple you can do on this week's episode of The Sales Playbook Podcast

 

Episode 392 3 Questions You Need To Ask When You Set The Appointment February 4, 2024

Ask these 3 simple questions as you set the first meeting with a prospect and you set yourself up for a much smoother sales cycle!

Episode 391 How To Increase Deal Velocity (And Prevent Stalled Deals) January 28, 2024

If you've been noticing that deals have been taking longer to close, this episode is for you, because;

I have 2 very specific tactics that can help!