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Today we begin a three part discussion on three things you absolutely MUST be obsessed with as a sales professional.

We begin with the mindset that get's in the way of you embracing this critical driver of success
We talk about how fear plays into it but in a really sneaky way!
I share some really easy tips to get this driver on your schedule and I even share a few personal stories along the way to drive this driver home!
Sadly, if you or your team can't master this one driver, the other two drivers I'll share in the weeks to come will be quite meaningless!
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