Episodes

Sunday Oct 20, 2019
Sunday Oct 20, 2019
Whenever there’s a discussion around how to get a decision maker’s attention, you can rest assured that someone is going to say;
“You need to add value!“
What the hell does that mean and more importantly;
How do you do it via the various platforms you’re using to prospect.
In this week’s episode of The Sales Playbook Podcast we’re gonna go there!

Sunday Oct 06, 2019
Sunday Oct 06, 2019
“Breakup” style emails are the virtual equivalent of “wasting your breath”, for several reasons.
In this week’s episode of The Sales Playbook Podcast, I’m going to share WHY this approach sucks, and;
A MORE effective type of email you should be using instead!

Monday Sep 30, 2019
Monday Sep 30, 2019
The Fourth quarter is arguably THE most misleading quarter for us sales reps.
Why?
I get into that, and what you should consider doing differently, in this week’s episode of The Sales Playbook Podcast.

Friday Sep 13, 2019
Friday Sep 13, 2019
Your Friday The 13th luck is about to change with this FREE webinar but;
You'll need to take action BEFORE 5:00 PM EST TODAY!

Monday Sep 09, 2019
Monday Sep 09, 2019
Sometimes prospects are hesitant to move forward simply because of the perceived hassle involved.
A few months back, I started utilizing a really simple document that attacks this head on!
In this week’s episode of The Sales Playbook Podcast I share what I include and the psychology involved.

Monday Aug 19, 2019
Important Announcement From Paul Castain (Timely Please Listen To This ASAP)
Monday Aug 19, 2019
Monday Aug 19, 2019

Sunday Aug 18, 2019
Episode 262 A Prospecting Formula That Yields BETTER Results August 18, 2019
Sunday Aug 18, 2019
Sunday Aug 18, 2019
How do you get someone’s attention in the first few seconds of a cold call or the first few words of an email and then;
Keep their attention long enough so they hear you out? And;
How do you intrigue them enough so they agree to the next step?
I break it down into 4 incredibly simple steps in this week’s episode of The Sales Playbook Podcast.

Sunday Aug 11, 2019
Sunday Aug 11, 2019
There are things that we do (and things we don’t do) that at one time, might have been relevant to us as sales professionals, but;
We continue to do them WITHOUT EVER questioning if these beliefs and habits are still serving us.
In this week’s episode of The Sales Playbook Podcast, we take a deep dive into;
The Beliefs and Habits That Limit Our Results and;
What YOU can do about it!

Sunday Aug 04, 2019
Sunday Aug 04, 2019
Sometimes it feels like there aren’t enough hours in the day to get things done when you’re in sales.
So what do you do?
Keep starting earlier?
Work later?
Allow work to keep infringing on your family time?
In this week’s episode of The Sales Playbook Podcast I share a really simple technique that will take you minutes to learn and better yet;
Only minutes to implement!
So go ahead and give this episode a listen!

Monday Jul 29, 2019
Episode 259 3 Ways To Prospect More Consistently
Monday Jul 29, 2019
Monday Jul 29, 2019
One of the biggest challenges we have in sales is prospecting consistently instead of sporadically.
In this week’s episode of The Sales Playbook Podcast, we discuss 3 really simple ways to ensure that you’re keeping up on your prospecting appearances.